Win tickets to the ATP finals
Before he decided to jump the queue for the Kitchen, the then-flourishing nightclub owned by U2, the Waterford-born chemistry graduate was no more than an aspiring, part-time conjuror with a gift for card tricks and visual pranks. Within a few minutes, however, Barry had taken the first steps that would launch his career.
“There were about 200 people outside the Kitchen: I tried to get in but they wouldn’t let me of course,” says Barry. “So I said, ‘Don’t you know who I am? I’m the celebrity magician.’ Even though I’d just moved to Dublin, I hadn’t done any gigs and nobody knew who I was. So they said, ‘Show us a trick’. I showed them a couple of magic tricks and they called the manager who said, ‘Yeah, come in’.
“It ended up that they asked would I mind staying back with the staff later on to do some more tricks. They invited me back the next week and then said, ‘Come here every Saturday night and do your thing’. So I did that for two and a half years and that’s where a lot of the breaks came.”
Barry’s chutzpah paid off handsomely. It was at the now-defunct nightclub that he first developed his trademark shtick of bamboozling celebrities; and it was while performing there that he landed his first full-time magic job. Within a couple of years Barry had his own RTE television series, an MTV special and the patronage of Principle, U2’s management company. Barry didn’t just jump the queue that night; he took a fortuitous short-cut into the big time.
But he knows better than most that appearances can be deceptive. While he may have taken advantage of his opportunities since that night in Temple Bar, the naturally confident Barry feels it’s not luck that has got him where he is. Between sips of mineral water in a Dublin hotel he repeats the same mantras of steely self-belief, relentless graft and unbending desire one hears from the likes of Westlife. “I really believe in visualisation: if you visualise something then it will happen, if you work hard at it,” is a typical line. It is no coincidence that Barry sports the voguishly spiked hair and trendy casual gear more normally associated with pop stars than magicians.
“I love to try and break rules and flip them around,” he says. “For years I’ve been reading that you’ve got to wear a suit if you’re a magician because they take you more seriously, but that’s all rubbish. And the teenagers, they appreciate that, I think — that I’m not going the normal route.
“Years ago, Eamonn Maguire’s (Barry’s manager) whole thing was: ‘We’re going to treat you exactly like a pop star and that’s the way we’re going to build your career.’ I agreed with that and it has worked.”
There is a crucial difference, of course: unlike the anodyne boy bands, Barry has talent to back up his ambition. He may project an off-the-cuff manner as he fools members of the public in his series Close Encounters with Keith Barry — he certainly pulls off a couple of impressive card tricks with casual aplomb after the interview — but perhaps predictably for a man whose stunts have included being dropped from a gallows and catching a bullet in his teeth, his craft has been obsessively honed.
Barry’s interest in magic started early, pricked by American imports on RTE television. By his mid-teens he had graduated from children’s box sets — “All magic sets are pretty much crap: you can’t really learn anything out of them,” he says — to more challenging books and tricks bought in Britain. “That’s what really got me interested because I thought, ‘I’m actually fooling people now’, and I really got a buzz off that. And it all snowballed from there.”
Even so, with his schoolfriends more interested in music and sport, Barry realised a hobby most associated with Paul Daniels seemed fatally naff.
“At school I kept the magic thing to myself because you’d just end up being ridiculed for it,” he says. “But I used to always mess with the gambling thing to take guys’ lunch money from them. I used to do the old three card monte: they went hungry a few times.”
Barry’s repertoire soon extended beyond schoolyard chicanery as he started performing at children’s parties each weekend. But rather than pursue magic full-time, at his parents’ insistence he moved to Galway to take a degree in chemistry. It was while studying there that his hobby started to take on a different hue.
Industry sectors news at a glance. Interactive heatmap, video and podcast
Everything the Business Traveller needs to know to make a better trip
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Growing demand for energy, oil that is harder to reach and the rise of carbon dioxide emissions. We examine the energy challenge
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
36-month car lease
on contract hire for
£359.99 plus VAT pm
12 months for the price of 11 and a 5% discount.
Offer ends 31/11/09
The UK's leading alternative to showroom finance.
Finance packages tailored to your needs.
Minimum loan of £15,000
Car Insurance
£12,578 per annum
The Independent Housing Ombudsman
London
Competitive
Barclaycard
Not Specified
The Sheppard Trust
London
£80-95,000
Clay McGuire Executive Selection
Moments from Battersea Park.
For sale with Winkworth.
See your free Experian credit report beforehand
Book now & save over £100pp.
11 cool resorts, lowest prices... Early Booking offers 15 Nov.
20% off selected Azores holidays taken in October with Sunvil Discovery
Get covered on your travels with a superb range of policies at great prices. Visit InsureandGo.com
World Class Golf, Spa and preferential Beach Club. Private estate overlooking West Coast
Villas from £275 per night inclusive of Golf
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Globrix Property Search | Milkround
Copyright 2009 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.