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To date, J. K. Rowling’s books have been read by more than 350 million people. But her latest eagerly awaited offering - her farewell to the world of Harry Potter - will be enjoyed by only a tiny number of fans.
The boy wizard is a household name around the globe, and the books depicting his story have broken numerous sales records and made his creator the first ever billionaire author.
Now, Rowling has come up with what she described as a “wonderful way” to say goodbye to all things Hogwarts.
Four months after publishing Harry Potter and the Deathly Hallows, Rowling has created a limited edition volume of “wizarding fairytales” that relate to this final adventure.
Only seven copies of The Tales of Beedle the Bard, which gets a mention in the Deathly Hallows, will be produced.
Harry’s friend Hermione receives the book in the will of Albus Dumbledore, the headmaster at Hogwarts, “in the hope that she will find it entertaining and instructive”. Rowling has now brought it to life by personally crafting a 160-page, handwritten and illustrated volume.
The book contains such typically Rowlingesque characters as tree stumps with eyes and hairy hearts, and includes a frontispiece noting that the stories were “translated from the original runes”.
The seven copies are beautifully bound in brown morocco leather and decorated with designs in silver and moonstone, and are a must-have for the millions of diehard Potter fans desperate to discover the tales inside.
“Six of these books have been given to those most closely connected to the Harry Potter books during the last 17 years,” Rowling wrote in the book’s dedication. Whether they include Daniel Radcliffe, who plays Harry Potter in the films, or Christopher Little, the agent who discovered her when she was a penniless single mother living in Edinburgh in the early 1990s and struggling to find a publisher, remains to be revealed.
The seventh is to be auctioned by Sotheby’s in London next month to raise money for The Children’s Voice, a charity that she co-founded two years ago and which campaigns for children’s rights across Europe.
That copy has been read by nobody apart from the author, Sotheby’s said yesterday.
Dr Philip Errington, the auction house’s deputy director of books and manuscripts, said: “Only the person who buys it will be able to read it. It’s being kept secret.”
Of the five wizarding fairytales contained inside, only one - The Tale of the Three Brothers - is told in the final Harry Potter novel.
In The Tales of Beedle the Bard, Rowling tells the four remaining tales, which contain the clues that were to prove crucial to Harry Potter’s final mission to destroy Lord Voldemort’s Horcruxes.
Their titles - The Fountain of Fair Fortune, The Warlock’s Hairy Heart, The Tale of the Three Brothers, The Wizard and the Hopping Pot and Babbitty Rabbitty and her Cackling Stump - featured in the Harry Potter books before she thought of writing them, and the author said that it had been “a bit of a challenge” to write the stories to fit the title.
She said that the proceeds from the sale of the seventh copy, which will be auctioned on December 13, will be used by Children’s Voice “to help institutionalised children who are in desperate need of a voice”.
She added: “It’s a huge, silent scandal how many children within Europe are institutionalised - a child with mental health issues who has been taken from their family or given by the family to an institution and then placed in a cage.”
Harry Potter fans will be able to view The Tales when they are placed in a display case at Sotheby’s in London from December 9 until December 12, although whether they are offered more than a glimpse of the title page remains to be decided.
With the auctioneer estimating that the book will fetch at least £50,000, only one very lucky, and rich, bidder will be able to take the volume home.
The world record for a Potter first edition at auction was broken last month when a collector paid more than £27,000 at Bloomsbury Auctions in London for a signed copy of Harry Potter and the Philosopher’s Stone.
However, as Rowling has retained the publication rights to The Tales, it is not beyond the bounds of possiblity that their mysteries will one day be available to her young fans.
For now, Potter addicts will have to make do with a special auction catalogue, costing between £6 and £8. Proceeds from sales will also be donated to The Children’s Voice.
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Its obvious why she wants to give only the profits from one book to charity. It is because later she will be mass producing the tales of beedle the bard and then she does not have to give it away. At least I hope she does mass produce them. To do otherwise would be wrong.
Ro, Cheltenham,
JK Rowling is a genius. Who else would rather end what has been one of the most incredible phenomena of the early 21st century then with a single book, sold to a single person, for a good cause?
Seriously people, stop thinking of yourselves and start thinking of her. Its her idea, its her money, its hers. Not yours, not anyone elses, but undeniably hers, to do with whatever she wishes.
I never finished the series, but her books hit my imagination like a brick of awesome when I was a kid. Amazing that its over now. To Rowling, her family, and her fans - Happy holidays!
Jack, Illinois,
i think it's completely unfair, I mean why couldn't she just sell the books (because we all know that millions of Potter fans would run to buy it) and use the profits for charity, i mean there would probably be even more money to donate over time.
Margeret Patel, Oyster Bay, New York
This is part of a marketing campaign. Anyone who believes those books will not be released shortly after this media blitz has not been paying attention.
This is only proof she cannot write anything else. She will ride the harry Potter train as longas she can. She said she wouldnt be doing books for awhile, its 4 months after the last one, she is doing this?
This is marketing 101 people. She knows how to do ONE THING, and that is to tug at the hearts of children with the "you cant have any of my candy" attitude, and it works.
Look at your kids line up for her product. Parents should be ashamed at teaching their kids this awful lesson in capitalism and marketing to children.
All JK Rowling is good at is, marketing and aiming her product at kids.
Dave, California, California
I think its a shame that the stories wont be published for her many fans myself included, im very sad that the end of harry potter has come about but i would willingly beg her publish them.
so come J.K. play fair with us your loyal fans please
christine, chorley / lancashire, united kingdom
my mum and me have read all the harry potter books right from the start, i think its definatly a slap in the face for all her loyal fans who made her the rich person she is today, she should let us have the chance to read the book especialy since she mentioned it in the last harry potter books, its really not fair at all, if she wants money for charity why not give us the book and take the money out of the price we have to pay, she doesnt need the royalties all the time from her books she can raise money that way,
steven, chorley / lancashire, united kingdom
Even if a publish purchased it, they could not publish it--Rowling is retaining the publishing rights!
Maki, Tulsa, OK
Perhaps, for all we know, J.K. Rowling intends to treat the stories like the 'lost' films of Alfred Hitchcock, a legacy for her daughter which may be published eventually.
Miland Joshi, Birmingham,
Will JK Rowling please do something original? Of course she's going to do more Harry Potter stuff... and yes this will eventually be published... It's all part of a very, very slick marketing plan.
Alistair, West Midlands,
I think it's pretty bad that she's done this but maybe that's how she'll keep her fans longer.......if you have a new book that everyone wants to read then they'll be begging then you can make copies later and sell them to the world.......it's totally not fair but whatever....i'm mad at her yet happy at the same time....
Alisha , Springdale,
it will probably be bought by one of the big publishing houses. there will be a mass produced version it just wont be as nice as the original.
nicola, Inverness, Scotland
Relax, she's not that cruel. Though I wish she would have announced a mass produced version for the Christmas market it will come out. I just hope they scan her handwriting to give it an imitation personalized touch.
Michael, George Town, Cayman Islands
that is soooooooo. NOT fair!!!
only a spoilled little brat is going to be able to buy that book:(
Krystal, Houston, Us/Texas
i loved her stories so much. i am taribly sad that the stories are over. i do belive however that thoughs stories should be published for every harry potter fan to enjoy. many, now feel empty without a potter book to read and engrose themself into. i think that the ending to the 7th book. was a bit weak. she could have made harry and ginny get back together during the maine part of the book instaed of te 19 years later part. i really wish that there would be more harry potter books. even if there were 40 books i would read them all. i loved thouhs books.
, Meagan R. age: 14
Meagan R., Bakersfield, USA Calafornia
She knows how to throw petrol on the fire of a childs imagination - how will she withstand the pressure of all those little faces begging to read the stories?
Henry GB, Brampton, Cumbria
What's the point.... Why not just sell millions and give the profits to charity, instead of 1. It's 2 fingers in the air to all the loyal fans who have read the books from day one but now can't read this one. Wish i hadn't bothered now. If i hadn't have read book one when she was a nobody and told all my friends to buy it then maybe she wouldn't be so rich now and taking us all for mugs releasing 1 book.... I was with you from the start, it's no way to treat ur fans!
Jackboy, London,