John Tusa
2 for 1 tickets to Singin' In The Rain, this coming Monday. Book now

I will put it simply and perhaps too directly. After more than a decade of direct involvement in the arts and the debate about them, there are many things of which I am sick to death. This is not just a spasm of impatience but represents my deep belief that if the attitudes behind the policies I describe did not exist, the arts would be better run, healthier, more effective, more varied and more enjoyable even than they are today. Does arts policymaking, in short, get in the way of creating the arts themselves?
In recent weeks there have been specific criticisms of government attitudes to the arts by Sir Peter Maxwell Davies, Master of the Queen’s Music, and Charles Saumarez Smith, the outgoing director of the National Gallery. “Max” said that the Government’s attitude was “utterly philistine”, while Saumarez Smith criticised the Chancellor, Gordon Brown, for being “completely deaf” to the importance of saving major works of art for the nation.
I am as — or even more — concerned with the way that arts policy has become so heavily bureaucratised. It should not be necessary for a senior civil servant to spend weeks trying to persuade the Treasury that an additional £22 million will prevent the museums and galleries from spiralling into deficit, as has happened recently. It is a waste of time because £22 million in a national budget of some £560 billion is ignored as the big numbers are added up. The sum of £22 million is just rounded off. It’s loose change.
This is not a special plea for a privileged place for the arts. It is a plea for the application of common sense. Let’s be clear. If the Treasury holds on to that £22 million, it will not make any difference to its room for manoeuvre on any major item of government policy — not health, not education, not welfare, not defence. If it gives it to the museums and galleries, it heads off a looming crisis. What does common sense suggest is the wiser course, the more effective approach? Time spent in meetings arguing over such numbers as if they were life or death issues has wasted hours of time, for arts directors as well as policymakers.
Mine is also a plea for a serious approach to funding the arts. As Tony Blair made clear in his Tate Modern speech on March 6, new Labour is very proud of funding free access to museums and galleries, transforming attendances and hugely increasing audiences for museums and galleries. But we also know that this came about not because of a reasoned belief in the policy, still less from conviction in the values of free admission, but because the Treasury found a significant lump of money lying loose shortly before the Budget was finalised.
Funding free admission was judged to make a good political headline. The arts deserve better than this, a serious debate about arts funding rather than this mix of opportunism, point-scoring and gameplaying.
I’m sick to death, too, with justifying the arts as if there was something specially problematical about doing so, as if funding the arts is irrational or even unnatural. Thinking about the arts, judging their value, explaining particular trends in the arts — this is an essential part of a human activity that takes itself seriously. What is a waste of time is being required to justify the arts as if millennia of arts activity required justifying anew, as if a failure to justify them could — or should — lead to the end of the activity altogether.
This demand for an incontrovertible justification for the arts goes hand in hand with the further cry: “Yes, these reasons are familiar enough, but you cannot demonstrate that they add up numerically or financially.” No one has ever funded the arts because they have convinced the sceptical about their essential utility. Making the demand is an act of posturing only. I am sick to death of senior policymakers having to spend time presenting the record of the arts in detail to Treasury officials and being asked, almost incredulously: “So you’re saying the arts are a success story?” I’m certainly sick to death of being asked by friendly lobbying groups, such as the National Campaign for the Arts — it’s not their fault — to give them real instances of the arts making a difference to people or their society so that they, too, can try to persuade the Treasury. The cost of producing these papers is real.
I do want the Treasury and all politicians to know what the arts achieve. There is plenty to suggest that the mountains of evidence produced through this process are of scant value in the final decision-making process. Is this a policy of attrition? Of obstruction? Of postpone-ment? Probably all three.
Come to that, why is the demand for justification of the arts so often accompanied by the implied slur that those in the arts are engaged in a selfish activity — which they want others to pay for — by representing them as some kind of personal indulgence, constituting a private play-thing? All the evidence points to widespread use made of the arts, the overwhelming support for their funding and the enjoyment that they bring. Why is so much overt public debate founded apparently on such wilfully false assumptions?
I’m sick to death, too, that the arts play such a small part in the activities of local authorities. There are statutory responsibilities on local authorities to provide key services such as education, housing and the police. There is no equivalent statutory responsibility to provide for the arts. Perhaps inevitably, when local authorities do produce a cultural strategy — and more and more of them feel obliged to do so — there is no mention of anything truly recognisable as arts provision. Can you be surprised when the very word “culture” in local authority speak has been debased to include swimming, walking and enjoying parks almost to the deliberate exclusion of the visual and performing arts.
Why are we so supine in not rebutting the accusation that the market’s provision of entertainment makes subsidy of the arts unnecessary and probably unjustifiable? Why do we not challenge the sneer that there are the popular arts and then — wait for it — the unpopular arts? Why are we so weak in ramming home the fact that public subsidy and private funding are partners in creating a broad spectrum, from the most esoteric to the most banal, that actually unites us in the world of arts and entertainment?
The market benefits hugely from the actors, directors, designers, playwrights, nurtured, trained and developed by the subsidised sector. Has anyone ever suggested that the private entertainment sector should pay the state a return on the fruits of this investment in talent and creativity from which it benefits so hugely?
Arguably, this binary approach — state-subsidised arts bad, privately funded arts good — is one of the most damaging and destructive aspects of the public arts debate. It is untrue, it obfuscates, it is intended to damage, and it distracts attention from the fact that however we are funded, basically we are all in the same business.
Arts policymakers judge the education and outreach programme of a major arts institution not by whether it is of high quality and raises the creative awareness of the children it is aimed at, but only whether it is directed at socially targeted groups such as refugees or the socially marginalised.
Valuable as such activity may be, it is far from clear why an education programme dedicated to developing creative understanding in the broadest sense should be limited and defined in this way. Such may well be the priorities of social welfare departments. Why are they the priorities of arts policy-makers? The only possible answer can be that the arts policymakers themselves do not believe in the value of excellence of the arts as such and on their own.
Why do we allow the language of the arts to be bogged down in the impenetrable cant of social science? Why must every document be laden with words and phrases such as “pathways”, “entry points”, “direction of travel” and dozens of such like. If the language is vague, obscure, woolly, impenetrable, then the ideas lurking behind it will be equally vague and woolly.
The principle that those who spend publicly given money should be open about how they spend it is unquestionable. But the manner in which accountability is operated is crucial. Too often the cry of “accountability” is used as a none-too-transparent cloak for interference. The proliferating forms in which accountability is demanded only get in the way of the creation of the arts for which the money is given in the first place. This is not an accident, a byproduct of a bureaucratic tic for tidiness. It is usually a deliberate — and nontransparent — way of exerting control that would not be tolerated in other circumstances.
These attitudes get in the way, they make life more difficult for the artists, the real creators. They do not — to use a management cant phrase — “add value”.
What I love about the best arts organisations that help artists to flourish is the energy and curiosity with which ideas are turned into art. The best of these organisations are alert, intense, questing, dynamic and effective.
What value do the policymakers and their myriad questions truly add to the hard work of creating the new? Incoming governments have often trumpeted a policy of a “bonfire of regulations”. Perhaps a true coda to Tony Blair’s speech at Tate Modern would be for him to free the arts from so many of the supervisory bodies that restrict activity rather than freeing it. Or perhaps the new Gordon Brown Government can ask arts bureaucrats to really justify what they contribute to the health of the arts in the United Kingdom?
Sir John Tusa is the managing director of the Barbican Centre. His book Engaged with the Arts: Writings from the Front Line is published by I. B. Tauris. He will deliver a fuller version of this article, as a speech, at the Royal Geographical Society, Exhibition Road, London SW7, on April 24 at 7pm. Tickets are £15; book online at www.martinrandall.comor call 020-8742 3355
Falling out of love — new Labour and the arts
July 1997
Blair’s first party at Downing Street as Prime Minister is attended by several musicians, including Noel Gallagher and his then-wife Meg Mathews.
March 1998
NME publishes a cover story effectively ending Blair’s entente with the music industry by asserting that, with tuition fees and the New Deal, Tony Blair is not youth-friendly.
May 2000
Soon after the opening of Tate Modern, new Labour is criticised by key figures in the art world for “patronising populism”.
July 2000
The Arts Council receives an extra £100 million over three years from the Treasury in the spending review.
June 2002
Supported by more than £40 million of Lottery funding, the Baltic Centre for Contemporary Art opens in Gateshead, becoming the largest gallery of its kind in the world.
Nov 2002
Culture minister Kim Howells criticises the Turner Prize entries as “conceptual bulls***”.
Dec 2005
The Department for Culture, Media and Sport freezes funding for three years, amounting to a cut of £30 million.
March 2007
Lottery funding for the arts is cut to contribute to the cost of hosting the 2012 Olympics.
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Do you agree with John Tusa?
John Tusa writes as if there is no problem with constitutionally unaccountable funding of Modern Art. Presumably he accepts that Picasso, Pollock and Tracey Emin are fine examples of art and/or of creativity, the equivalent of the pictures of Van Eyck or the mosaics of Isfahan. If he is wrong (he is), then his argument falls apart.
I am prepared to believe that public subsidy of theatres, galleries, museums, orchestras is a good thing if an otherwise marvellous art (from the past) would be lost to public access, but if the art is not marvellous, no. There is plenty of evidence that public subsidy of contemporary visual Art nurtures an almost entirely bogus offering of artistic marvel.
John Tusa is currently chairing a review of Government Arts policy for the Tory party. I recommend repeal of the arm's length principle of government funding for contemporary Art. The idea that there is new or higher art called Modern Art is a myth. There are only two kinds: image, ornament.
Robert Dixon, Hull, UK
John Tusa's Article hits all the right notes in its orchestration of the short comings of New Labour's arts policy. New Labour arts policy is not really concerned with the arts themselves but only with their economic, social and therefore political utility. As the first Government to make 'culture' an integrated part of its policy it is quite innovative almost revolutionary in fact since traditionally the Arts have been of low political importance and therefore interest. So much so that government previously delegated arts to an independent body (the Arts Couincil) which operated independently. Not so any longer. DCMS bureaucrats meddle and the Arts Council is a mere cypher with no strategic input other than rubber stamping DCMS desires. The arts are managed in the same way as the other cultural industries and are subject to meaningless quantitative appraisal. Definitions of culture have widened and all is managed in a utilitarian souless manner. Give the arts back to artists please.
Geoff Moses, Lewes, UK
I think it all boils down to the perceived elitism of the arts and the assumption in some quarters that a certain part of society is somehow 'excluded'. I don't come from a middleclass background and yet I never felt excluded from a cultural world. I knew it was out there and it was open to me. These days there seems to be a pleasure in deciding that a certain section must be included and that this must be decided for them. By all means include as many diverse groups as possible but don't try to impose your idea of suitable arts on them or just boil it all down to saris,samozas and steelbands. The ghettoisisation of culture is a sad state of affairs. The tick box culture of funding, the layers of management, the hoops you have to go through and suddenly there's not much left for anything tangible.
carole, london, uk
Personally I'd like a breather from the ever rising tax burden. Could Mr Tusa send me £20,000? its small change in the cost of running the Barbican, I'm sure he won't miss it. I'll even write a letter telling him what I plan to spend it on.
Stop whinging. £22 million expenditure is not small change - it should be justified, and a few weeks effort is a small price to pay. A few million here, a few million there soon adds up to a few hundred million.
Everyone has to justify their funding, even the arts. If you don't want the hassle, then stop asking for the cash.
Mark, Manchester, UK
Sorry Mr Tusa but I'm "sick and tired" of all the whining. Why should "The Arts" be subsided to such an extent. As an ex professional musician (not enough work in a non subsidised area of the arts which has been decimated by technology) I know of many people in the classical, and therefore heavily subsidised elite, who just wait in expectation for the next handout. For example a member of one the the London orchestras who works a few times a year (a tuba player) yet draws a full salary and teaches full time on top!
High time the real world stepped in!
Aggrieved Taxpayer, London,
I hope DCMS and the Treasury take notice of John Tusa's powerful polemic. The arts under New Labour have benefited from increased investment but as John vigorously portrays this has been at a price.
Working in the arts has become an excercie beaurocratic self-justification.
We know the benefits and impact of the arts and theatre are powerful they can change lives, affect hearts and minds, develop the economy and enhance the UK's reputation as a civilised and abundant place in which to live and visit.
I hope the Chancellor in the forthcoming Comprehensive Spending Review recognises that the increased investment the arts have received over the past decade has brought about creative growth inspite of the policymakers and the social engineering of the funding system.
A diminished arts sector from 2008 will not bode well for the much promised Cultural Olympiad.
Jonathan Kennedy, London, England
Bravo, John Tusa! Thank heavens that somebody is willing to speak out so strongly. Now, if only someone in power would listen.
Vicky Mills, Exeter,
I agree entirely with John Tusa's cogent and intelligent analysis. The benefit of Museums to the public can be seen most poignantly by the current focus by arts institutions like the British Museum and Victoria and Albert on the legacy of slavery--which will go a lot further to address issues of race and violence (i.e. recent shootings of young Anglo-Africans) than any hand-wringing the current government has done.
John Roberts, London,
If every interest said that £22m was petty cash, and was believed, the budget would never balance. The National Gallery is always pleading poverty, despite receiving large sums. The question needs to be asked whether more expensive purchases should be the priority in arts spending. In years to come will the National Gallery get a single more visitor because it now owns the Madonna of the Pinks? How many now go away overwhelmed by the quantity of works to see?
Selby Whittingham, London, UK
Sad to say that the same situation probably exists around the world, not just in Britain. As manager of a small Canadian history museum in a small town in a western province, we spend far too much of our time grubbing for funding and damn little doing the essential work of preserving the history and heritage of this area.
Barry Freeman, Olds, Alberta, Canada